Nomura Launching “Digital Company” Crypto Subsidiary
(24 May 2022 – Japan) Nomura is launching a crypto-focused subsidiary within its digital asset unit marking another positive sign of growing bank adoption despite recent market instability.
Nomura launched its Digital Company to accelerate uptake of digital technologies and enhance client services with a focus on digital assets. The Japanese financial heavy weight will increase its focus on digital assets such as cryptocurrencies, Stablecoins and non-fungible tokens (NFTs) with the launch of the subsidiary within Digital Company. The new Nomura subsidiary will also explore metaverse opportunities such as virtual fundraising or advising on new regulations however definitive plans have not been finalised.
Exclusive East & Partners voice-of-the-customer research generated by the Anytime Question Platform found the concept of the “Metaverse” means something different to every CFO and corporate treasurer globally and the majority of large multinational corporations (MNCs) are unconvinced as to precisely how it benefits their operations.
“While there is no shortage of hype and anticipation towards the Metaverse as a concept, corporates remain largely unconvinced of the outright tangible benefits and specific advantages the technology offers. Ultimately engagement will be driven by customer demand, leading to a tipping point where general awareness must convert to outright capability. Key decision makers must prepare now” commented East & Partners Global Head of Markets Analysis, Martin Smith.
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