Mapping the bank proposition to how and why large corporates are buying transaction banking solutions
Areas covered include:
- Guide to Effectively Selling to Corporate Treasurers – What do They Really Want?
- Defining the Real Sales Proposition Opportunity
- Finger on the Pulse of Transaction Banking Today
- The Perfect Pitch
- The Evolving Role and Increasing Influence of the Treasurer
- Forecast RFP Demand
- Overcoming Key Pain Points
- Which Banks are Winning the Race?