(18 January 2010 – USA) A twitter-like service has emerged allowing users to publish credit card transaction details online, officially launching with US$1.6 million (A$) in funding.Blippy has launched after completing a private beta with 5000 users. The Twitter like stream enables users to link a card and accounts at outlets like iTunes to the Blippy site.
Users transaction details are automatically published including the name of the person, how much they spent and where. When the consumer purchases at stores like iTunes or Amazon, what they purchased is also displayed for viewing.
The user has the option with each purchase to decide whether to make it public or private.
The firm’s co-founder, Philip Kaplan, said that the funds will be used to help it through the next 12 to 18 months and to prove that the model works.
The funding round was led by Charles River Ventures, and a number of businesses and individuals invested including the CEO of Twitter.