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Market Research Subscriptions

Clients gain accurate and repeat market and competitor intelligence through our product-specific market research services to better understand their competitive landscape and make informed strategic decisions

These services deliver relationship share performance, product-based wallet share, customer satisfaction, product uptake and drivers, customer churn, and brand awareness and recognition insights at a bank-by-bank level. Every service comes with an allocation of ‘private’ questions for subscribing clients, enabling them to ask all interviewees their own questions addressing areas of key importance to their business.

These questions are private to each client and the results are reported back to their respective client only.

Cash & Payments 

Identify evolving behavioural trends and growth opportunities.

Since 2002, these voice of the customer insights have proactively helped clients shape market leading customer experience, optimise their customer acquisition and retention strategies, and stay ahead of competitors.

Key performance and market benchmarks reported by individual domestic and global providers.

Key coverage areas include:

  • Who are business customers using for their Cash & Payments needs?
  • How many customers are looking to change provider across individual products, and what is driving that change?
  • How satisfied are customers with their providers across key product, service, operational and RM factors?
  • Which provider resonates the most as a provider of core cash management needs?
  • Who is best in class across all products and services?
Cash & Payments  Enquiry

Business FX

Gauge the often hard to define “size of the pie”.

Running continuously since 2006, a detailed monitor of competitive positioning across banks, specialist FX providers, brokers and other associated market participants. Key performance indicators are presented by provider across Spot FX, Forward FX and FX Options.

Key coverage areas include:

  • Who are business customers using for their FX needs?
  • How many are using, or looking to use Forwards and Options?
  • How many customers have changed provider and how many are planning to change in the coming months, and from which providers?
  • Which features are more important and how do customers rate their providers performance?
  • Which provider resonates the most as an “FX” name?
  • What do current and forecast FX volumes look like by segment?
Business FX  Enquiry

Trade & Supply Chain Finance

Identify key drivers of trade finance customers’ needs and behaviours.

Running continuously since 2004, our unique product-driven Trade & Supply Chain Finance service creates accurate and actionable forward-looking strategies by reporting domestic and international banks’ competitive performance for market share, wallet share, mind share & customer satisfaction.

Key coverage areas include:

  • Who are business customers using for their Trade & Supply Chain Finance needs?
  • How satisfied are customers with their providers across key performance factors?
  • How many customers are planning to change provider in the coming months, which providers are they leaving?
  • Which providers are the most active in new business approaches? What tools are being used to reduce non-payment risk?
  • What products, and by what volume, across traditional trade finance, supply chain finance and non-trade finance are businesses using?
  • What new markets are most important to businesses?
  • Are businesses applying ESG principles across their supply chain?
  • Which provider resonates the most as a provider of trade & supply chain finance?
Trade & Supply Chain Finance  Enquiry

Asset Finance 

Keep informed of key market characteristics and customer needs.

Running since 2006, this service monitors market share, wallet share, mind share, customer satisfaction & demand metrics providing a definitive insight into which asset finance providers are addressing customer needs the most adeptly across individual product types, segments, and asset classes.

Key coverage areas include:

  • Who are business customers using for their Asset Finance needs across individual assets?
  • How are volumes forecast to change in the coming year?
  • What products are customers using?
  • Which provider resonates the most as a provider of asset finance?
  • How satisfied are customers with their providers across key performance factors?
  • How many customers are looking to change asset finance provider, and what is driving that change?
  • Why, how and volume of the broker channel?
Asset Finance  Enquiry

The intelligence to stay atop of market trends and ahead of your competitors

Six month reporting

It is imperative for banking finance providers to stay informed of fast-shifting market trends and evolving customers expectation to stay on top of their markets

Bank by bank reporting

Where appropriate, our market research reports feature bank-by-bank reporting for more accurate competitive benchmarking and stronger understand of what your customers considers best-of-class

Private proprietary questions

Every service comes with an allocation of ‘private’ questions for subscribing clients, enabling them to ask all interviewees their own questions addressing areas of key importance to their business. These questions are private to each client and the results are reported back to their respective client only

Competitive market positioning & benchmarking

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with East

At East & Partners we work together as one firm to serve our clients wherever they need us.

Our collective knowledge and experience across global  markets helps us guide clients on the intricacies of each region while enabling cohesion across their global footprint. Apples with apples and pears with pears in complex and demanding financial services markets
globally.

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