BankWest taps into WA private banking boom
(19 February 2007 – Australia) BankWest has appointed Allan Snadden as senior private client manager for Western Australia.
BankWest head of Corporate Banking, Bob Beard, said private banking in Western Australia was seeing rapid growth as a result of the current economic boom and that this was increasing the number of customers falling into the private banking category.
"We expect to see this trend continue as buoyant economic conditions endure," he said.
Snadden has moved across from Westpac where he spent twenty nine years.
He said the challenge of private banking was to ensure customers saw him as an adviser rather than a bank manager.
"Customers are warming to the concept of a private banker as it provides them with old fashioned personalised service, something which has been lacking in the financial industry but is now making a comeback," Snadden said.
"It’s essential for a private banker to become a customer’s trusted adviser and become their first point of contact for advice on a financial problem," he said.
"We expect to see this trend continue as buoyant economic conditions endure," he said.
Snadden has moved across from Westpac where he spent twenty nine years.
He said the challenge of private banking was to ensure customers saw him as an adviser rather than a bank manager.
"Customers are warming to the concept of a private banker as it provides them with old fashioned personalised service, something which has been lacking in the financial industry but is now making a comeback," Snadden said.
"It’s essential for a private banker to become a customer’s trusted adviser and become their first point of contact for advice on a financial problem," he said.
Subscribe