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MasterCard Poaches Citi Marcomms Head

MasterCard Poaches Citi Marcomms Head

(20 April 2020 – Singapore) MasterCard has named Mayank Dutt as its new head of marketing and communications (Marcomms) for Southeast Asia.

The role, based in Singapore, will report to both Safdar Khan, division president, Southeast Asia Emerging Markets and Rustom Dastoor, senior vice president, head of marketing and communications, Asia Pacific.

Dutt will work closely with them to accelerate Mastercard’s core business, diversify its customers and build new businesses across Southeast Asia. He joined Citi in 2004 as AVP and branding head, and has held a number of senior roles at the bank, including Chief Marketing Officer, customer franchise head for the consumer banking business in Vietnam, and most recently director, regional insurance, APAC and EMEA.

“With a young and tech-savvy population, Southeast Asia is one of the world’s fastest-growing regions, reinforcing the need for MasterCard to design and deliver experiences that are simple, seamless and secure. With almost two decades of digital marketing experience, Dutt is very well placed to accelerate the brand to greater heights in this region” Dastoor said.

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