P2P on facebook
(20 January 2010 – UK) A UK e-money institution providing online payment methods for merchants has launched a person-to-person payment application for facebook users.
The company, ClickandBuy, that boasts 16,000 merchants and 14 million users worldwide, has created the downloadable application allowing facebook users to transfer money and request money directly from their facebook friends, of up to a maximum of €50 (A$77) for the first stage of the roll out.
Users must preload their account details with ClickandBuy before being able to use the application.
ClickandBuy has said that the e-money transfer system is geared towards the ‘normal’ facebook user as well as developers and marketers of new applications.
ClickandBuy, who received their e-money licence from the Financial Services Authority in 2006, broke the €1 billion mark for payments received through their service last year; indicating the increased trend in the popularity of web based financial services.
Charles Fränkl, chief executive officer, ClickandBuy highlighted that over 1 billion images and 10 million videos are uploaded to facebook every month; and the general Internet trend continues to evolve in the direction of paid content.
Mr Fränkl also added that the monetisation of the Web 2.0 has just started and the significance of social networks is continuing to grow. ClickandBuy are making the first person-to-person payment service available to the world's largest social networking community and is expecting others will soon follow.
Users must preload their account details with ClickandBuy before being able to use the application.
ClickandBuy has said that the e-money transfer system is geared towards the ‘normal’ facebook user as well as developers and marketers of new applications.
ClickandBuy, who received their e-money licence from the Financial Services Authority in 2006, broke the €1 billion mark for payments received through their service last year; indicating the increased trend in the popularity of web based financial services.
Charles Fränkl, chief executive officer, ClickandBuy highlighted that over 1 billion images and 10 million videos are uploaded to facebook every month; and the general Internet trend continues to evolve in the direction of paid content.
Mr Fränkl also added that the monetisation of the Web 2.0 has just started and the significance of social networks is continuing to grow. ClickandBuy are making the first person-to-person payment service available to the world's largest social networking community and is expecting others will soon follow.
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